About 20% of NFL Fans Say Team Loyalty Influences Their Home Search Check out this weeks Newsletter It turns out a home’s “must-have” list can go beyond kitchens and bedrooms—especially for football fans. For about one in five NFL fans, team loyalty had a huge influence on their home search. A recent Realtor.com survey conducted […]
America’s Toughest Housing Markets Shifted Red
Check Out This Weeks Newsletter America’s Toughest Housing Markets Shifted Red—Here’s Why An NBC News analysis explores how housing affordability—especially in the toughest housing markets—gave former president Donald Trump an edge in the 2024 presidential election. Vice President Kamala Harris may have been the first (and only) of the two main candidates to address housing […]
Housing Market Optimism Grows
Housing Market Optimism Grows, But Are Buyers Ready to Act? The Fannie Mae Home Purchase Sentiment Index® (HPSI) recorded a notable increase of 0.7 points in October 2024, bringing it to 74.6—its highest level since February 2022. This boost comes alongside a 9.7-point increase year-over-year, signaling a significant recovery from the all-time low experienced just […]
Gen Z Renters in Major Cities Are Rent-Burdened
75% of Gen Z Renters in Major Cities Are Rent-Burdened Almost half of all renter households in the U.S. are rent-burdened—meaning the cost of renting swallows up more than 30% of their income. That’s according to a new analysis of the U.S. Census Bureau’s 2022 American Community Survey (ACS) by Zillow and StreetEasy. Gen Z […]
Home Buyers Remain Cautious
Despite Inventory Rise, Home Buyers Remain Cautious Check Out This Weeks Newsletter More listings are coming to the real estate market, but home sales continue to be sluggish. Read more from NAR’s latest housing report. Home buyers may finally be finding more inventory options this fall, but they’re still being cautious about entering the real […]
Metros to Watch as Mortgage Rates Fluctuate
Top U.S. Metros to Watch as Mortgage Rates Fluctuate A new study from Realtor.com® highlights the major U.S. real estate markets likely to see changes as a result of the Federal Reserve’s rate cut last month. In September, the 30-year fixed mortgage rate dropped to its lowest level since February 2023. Following the Fed’s announcement […]
Consumer Sentiment Hits 30-Month High
Consumer Sentiment Hits 30-Month High as Mortgage Rate Optimism Grows The Fannie Mae Home Purchase Sentiment Index (HPSI) report for September 2024 is in, and by the looks of it, consumer optimism has significantly improved. The overall index went up 1.8 points from August to 73.9—its highest level in over two years. The most likely […]
Why Are Homeowners Selling
The Top Reasons Homeowners Are Selling in 2024 Check Out This Weeks Newsletter Zillow’s latest seller report includes recent data on seller motivation—specifically major life events and specific changes sellers are looking for in their next home. It also highlights the decision-making process for buyers across generations, including the time spent considering their decision (before listing) […]
Housing Affordability Improves for the First Time
Housing Affordability Improves for the First Time Since 2020 Today, we bring you news of a much-anticipated (or at least much-desired) improvement in housing affordability, thanks to two recent Redfin reports. The first report, dated yesterday (September 24) reveals a 1.4% year-over-year reduction in the household income required to afford a median-priced home—the first annual […]
Sellers with Real Estate Agents Make More
Sellers with Real Estate Agents Make $79,000 More New research shows home sellers who used a real estate agent made $79,000 more from their home sales than sellers who did not. That’s according to a survey by Clever Real Estate, based on the replies of 654 Americans who sold a home in 2023 or 2024—about […]
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